CIPU Acquires ‘Ideas Matter’, London-Based IP Comms Hub to Run Under IPBasics.org Banner

NEW YORK, NEW YORK, USA, September 23, 2024 — The content of the London-based IP communications platform, Ideas Matter, has been acquired by the Center for Intellectual Property Understanding (CIPU), an educational nonprofit established in 2016 that hosts a popular podcast series and the annual IP Awareness Summit®.

Ideas Matter was founded by Allen Dixon, an intellectual property consultant, lawyer and broadcast journalist, with the assistance of Philips, Microsoft and the Motion Picture Association, among other partners and affiliates. It has built a library of 77 original videos since 2012 dealing with subjects from inventions to leading events and conferences., as well as many interviews with IP thought-leaders. Ideas Matter has more than 4,000 X/Twitter followers.

Frequent Partners

CIPU and Ideas Matter have worked together on projects and events since 2016, and share many of the same goals and philosophies about facilitating IP ]awareness and education, and encouraging sharing. CIPU is known for the annual IP Awareness Summit® and a top-rated podcast series, ‘Understanding IP Matters’, currently in production on season four.

“Ideas Matter created a library of videos and has supported many of IP-related events since 2012,” said Allen Dixon, who teaches communications law at Syracuse University in London. “Having partnered with CIPU over the past eight years makes perfect sense for outreach as well as efficiencies.”

Since 2012, Ideas Matter has provided videos, covered events and brought the value of patents, copyrights and trademarks into clearer focus. 

“Bringing Ideas Matter under the CIPU/IPBasics.org banner is an opportunity to convey the increased importance of IP rights in a digital world,” said Bruce Berman Chairman and Co-Founder of CIPU and Managing Director of Brody Berman Associates.

“Artificial Intelligence has fueled interest in how copyrighted content, patents, trade secrets and trademarks are gathered, used and monetized. The understanding of IP rights in evolving as a result of changes in the speed of inventing, ease of copying and increased competition.”

“Artificial Intelligence has fueled interest
in how copyrighted content, patents, trade secrets and trademarks are gathered,
used and monetized.”

Ideas Matter is being integrated into CIPU’s IPBasics.org information portal, IPBasics.org/IdeasMatter, a quick and easy way to learn about IP rights. It will feature new short videos and animations from Instagram, YouTube and TikTok, as well as those from Ideas Matter’s catalogue, including an interview with Philippe Lacoste, heir to the Lacoste brand and business, Scott Turow, the author of popular legal thrillers and Angelique Kidjo, African singer-songwriter. Check out the new site at IPBasics.org/IdeasMatter.

Partners and affiliates of Ideas Matter have also included the International Federation of Pharmaceutical Manufacturers and Associations and the International Chamber of Commerce. Go here for the updated Ideas Matter YouTube channel. Subscribe to receive updates about new videos an podcasts.

Image source: CIPU; understandingip.org

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